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  About Us

Flowers that tell Stories

Over a century of botanical excellence
in the heart of London's most historic district

Dark floral background and frame with text
Dark blue floral background with SHAW'S EST 1910 text, Shawsflowers logo decoration.

Since 1946, Shaws of Covent Garden has been handcrafting beautiful bouquets in the heart of London.


From vibrant birthday flowers to elegant wedding arrangements, we bring fresh blooms and timeless design to every occasion.


With same-day flower delivery available across Central London, it’s never been easier to surprise someone special with flowers that truly tell a story.

Vintage couple smiles in a framed photo. Man in hat and woman smiling.
Picture of people in front of a store, with text: EMBANKMEN About shawsflowers.
Black and white photo of a market with people and About Shawsflowers
Man selling flowers with sign,
Three red tulips, green leaves. Shawsflowers.

A legacy blooming through time

From grandfather Tommy Shaw to today, our family tradition continues

Close-up of elegant blue anemone flowers blossoming, Shawsflowers.

1946

1st Generation

Tommy Shaw

Founded our family florist in Covent Garden

3rd Generation

The Shaws Family

Built relationships with Parliament and embassies

2nd Generation

The Shaws Family

Expanded to serve London's finest theatres and restaurantsen

NOW

4th Generation

Shaw

Continuing the legacy with global flower sourcing.

Close-up of vibrant blue flowers, with delicate petals and dark centers.

Below is some artwork we had commissioned by fine artist Kit Lintin

to celebrate our families history of selling flowers, incorporating it with london’s iconic landmarks and signatures

Beautiful floral themed picture frame, includes 'SHAWS' text, London about Shawsflowers.

Trusted by Covent Garden

For nearly 80 years, we've had the privilege of serving an extraordinary range of clients, from world-renowned celebrities to our wonderful daily customers

Theatres & Actors

Bringing beauty to London's West End stages

Parliament

Serving MPs with distinguished floral arrangements

Embassies

International excellence for diplomatic occasions

River Boats

Elegant displays for Thames cruises

Offices & Restaurants

Daily freshness for local businesses

Local Community

Our cherished daily customers and neighbors

Close-up of two blue anemone flowers with green stems, shawsflowers.
Floral collage featuring Shaws, London landmarks, and various colorful flowers. Shawsflowers

Meet Our Master Florists

Vast desert dunes under a pale sky with a few distant figures.

Name

occupation

Description

Sand dunes in a desert landscape, neutral tones, rolling hills, serene nature scene

Name

occupation

Description

Expansive desert with sand dunes under a clear sky, vast landscape

Name

occupation

Description

Close-up of vibrant burgundy roses blooming beautifully in the garden. Shawsflowers
Black dot on a white background. Minimalist illustration, home decor design.

Flowers from
Around the World

Our beautiful display of colorful flowers represents the very best from across the globe, carefully curated to bring you unmatched quality and variety.

Featured: Tessa Roses

Our bestselling roses are grown by the renowned Tessa farm in Ecuador, celebrated for their exceptional beauty and longevity.

From exquisite fillers and lush foliages to the finest English growers when in season, we take pride in sourcing only the best blooms.

"There is something for everyone."

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